Admins can configure multiple branding assets in EchoVideo to create and manage player styles based on them. Once configured, instructors can select from and apply Player Styles at the Section, Folder, and individual Media level to allow more flexible branding style application.

Different branding assets can benefit an institution in several ways:

• Clear Identification: Each organization / department may have a distinct mission, culture, and focus. 
• Targeted Messaging: Different departments may want to convey different messages to their audiences. For example, the engineering department might want a modern and tech-focused logo, while the history department might lean toward something that evokes tradition.
• Strengthening Department Identity: Instructors and students often identify with their specific program, so having separate, unique branding helps build a strong community within each discipline.

Add a New Branding Asset

When enabled, Dynamic Branding can not be disabled. Consider this before toggling in your live environments.

Adding a new image

1. Click the Settings icon in the upper-right corner of the screen.
2. From the Settings menu, select Institution Settings.

   General settings appear, and Basic Info is selected by default.

   
3. Select Configuration.
4. Choose Branding Assets from the middle menu.
5. Click Add New Branding Asset.
6. Choose Add New Image from the dropdown.
   

   The Add Asset modal opens.

   
7. Enter a Name.
8. Optionally, add Alt Text.
9. Click Add Image.
10. Use the Filepicker window to find and select the JPG, JPEG, or PNG file to upload.
    

    The minimum resolution for the uploaded file is 320 x 180 pixels.

11. Select either Logo or Watermark.
12. Click Save.
    

    The image will appear as Processing before showing as Available.

Adding a new video

1. Click the Settings icon in the upper-right corner of the screen.
2. From the Settings menu, select Institution Settings.

   General settings appear, and Basic Info is selected by default.

   
3. Select Configuration.
4. Choose Branding Assets from the middle menu.
5. Click Add New Branding Asset.
6. Choose Add New Video from the dropdown.
   

   The Add Asset modal opens.

   
7. Enter a Name.
8. Optionally, add Alt Text.
9. Click Add Video.
10. Use the Filepicker window to find and select the MP4 file to upload.
    

    The uploaded file's minimum resolution is 1280 x 720 pixels, and the maximum resolution is 3840 x 2160 pixels.

11. Select either Intro or Outro.
12. Click Save.
    

    The video will appear as Processing before showing as Available.

Edit an Existing Branding Asset

Each asset you add can be edited at any time. You cannot delete assets. 

Edit a Logo or Watermark

1. Find the asset you wish to edit from the table.
   

   You can sort the Branding Asset table by Name, Type, Status, Created At, and Created By.

2. Click the Pencil. 
   

   The Edit Asset modal opens.

   
3. Edit the Name and / or the Alt Text.
4. Click Save.

Edit an Intro or Outro Video

1. Find the asset you wish to edit from the table.
   

   You can sort the Branding Asset table by Name, Type, Status, Created At, and Created By.

2. Click the Pencil. 
   

   The Edit Asset modal opens.

   
3. Edit the Name and / or the Alt Text.
4. Optionally, use the Transcript menu to Upload, Download Original, Download Latest, or Delete a transcript.
   

   The uploaded file must be a Web Video Text Tracks Format file and meet the WebVTT specifications as defined by the W3C: https://www.w3.org/TR/webvtt1/. As long as your VTT file meets the specifications, EchoVideo will accept it.

5. Click Save.